I’ve learned that Regina Hall is set as the female lead in Crushed, a single-camera comedy pilot at Hulu from Peeples writer-director Tina Gordon Chism, Lionsgate TV and Homegrown Pictures.
The project, written by Chism, was originally developed for HBO two years ago. Recently greenlit to pilot by Hulu, it centers on an African-American family who stumbles into a successful wine business in Napa, with Hall playing Celia, sister to Will. The comedy is described as a fish-out-of-water story following the family’s unorthodox approach to wine making and their unique life style. Chism is executive producing alongside Stephanie Allain. C. Deneen Brown is co-producing.
Chism made her directorial debut with Tyler Perry/Lionsgate’s Peeples, starring Craig Robinson and Kerry Washington. She also wrote the scripts for Drumline and ATL. She is repped by ICM Partners.
Ally McBeal alumna Hall has starred in a number of successful comedy feature franchises, include Scary Movie, The Best Man and Think Like a Man. She will next be seen in Barbershop: The Next Cut. Hall is repped by ICM Partners and Principato-Young.
Lionsgate TV has been an early Hulu adopter, coming on board to produce one of the streaming services’ first breakout original comedy series, Deadbeat.
At Hulu, Crushed joins comedy pilot Future Man, from Seth Rogen, Evan Goldberg and Sony TV.